Google Offers Aiming For The Daily Deals Market

GoogleOffersdailydealsGoogle is quickly gaining prominence with their own “Daily Deals” program which is known as Google Offers. It’s similar to the other well known programs such as Groupon and LivingSocial who are their direct competition. They’re doing so by completely detailing and personalizing their daily discounts platform which are sent out to the participating consumers. Google also has the advantage of flexing their dominance on the Internet with their vast digital marketing experience.

Google’s and their Offers program, which was launched in mid 2010, now operates in close to …

Why The Daily Deals Sites Are Still As Successful As Ever

savebigonthedailydealssitesWe can all figure out what the logic is behind all of these online “Daily Deals” coupon and voucher sites. It’s all about selling enough of a featured product at a discounted price and hopefully breaking even or even make a profit, while acquiring new customers which who you hope would return back to your site or store.

This is what sites such as Groupon have been preaching from Day 1 for their “Daily Deals” marketing platform. Originating in 2008, Groupon rapidly expanded their services as they offered …