What Motivates Consumers When It Comes To Impulsive Buying

someone who is an impulsive shopperImpulse buyers are a struggling retailers best friend. Consumers who chronically purchase goods impulsively is also close to becoming a defined science, as it’s one of the most natural behavioral reactions that can be measured.

Our culture of excess spending enables us to completely succumb to temptation, and will buy something without even considering the consequences of that purchase.

Impulse buying is also classified as a behavior that’s in the same category as anxiety, and even mild depression. So attempting to control it could ultimately help your overall sense of …