Why A Mobile Optimized Site For Your Business Is Critical

using mobile devices for searchWhen it comes to the growing number of consumers who are using their mobile devices, their biggest frustration is once they click on a Mobile Search result, they’re immediately directed to a large traditional desktop site, which is too big for their smaller screen devices to accommodate, and navigate.

These conventional sites also load much too slow while being too difficult to view since they’re not tailored as a mobile site. This especially if the consumer is using a smartphone. Google and others, however, are in the process of correcting …

How To Optimize Paid Search Advertising For Mobile Commerce

mobile smartphone search advertising to increaseThe majority of consumers who are out and about on the town are continuously using their Smartphones to access Web information, which isn’t groundbreaking revelation. There are now close to 47% percent of adult males in North America who now owns a smartphone, this up from 39% percent the year previous. The same research found that 53% percent of females are smartphone owners, up from 40% percent.

The growing number of these consumers are using these miniature pocket computers, known as smartphones, to primarily access and scour the web, wherever …