The search engines are hardly ever accurate, as they’re forever evolving algorithms attempting to please millions of websites, and more importantly their users. This is a monumental task of futility, as both are constantly shifting, being rapidly moving targets.
The search results are often not that accurate, but more of a guesstimate of what the search engines thinks the user is searching for. So because it’s such an act of futility, “SEO marketers” who brands themselves as experts, are the modern day snake oil salesman.
What we’ve all experienced are …