Why A Responsive Site Is Preferred For Mobile Marketing

why you need to optimize you site for mobile devicesA rapid shift in technology is transforming as you read this. The mobile internet is expected to completely overtake desktop computers shortly. So the time for you to make the transitional switch is now, to shift your company over to become mobile device friendly.

It’s expected and on track that there will be close to 1.5 billion smartphones activated worldwide, this much sooner than later. This staggering figure alone should be enough reason to why mobile searches will soon outpace desktop PC searches soon.

So marketers and business owners should …

We Are Now Completely Consumed By Mobile Please Make It Stop

thefirstoriginalmobilephoneWhat we now love more than anything is our mobile devices, our smartphones, or any other mobility contraption which keeps us connected when were out and about, on the move.

It’s estimated that on average, we’ll check or somehow interact with our smartphones for a variety of reasons, such as text messages, up to a hundred or more times a day.

We can no longer be separated from these portable devices for any length of time, as once we do, it usually results in a massive panic attack.

We have …

The Trend Of Mobile Spending Becoming Extremely Popular

thepopularityofecommerceontabletsisincreasingThe popularity of mobile devices, smartphones and tablets are now becoming the instrument of choice when it comes to eCommerce. These devices are now dictating how consumers are interacting, and spending on everything that’s retail.

The actual amount of time spent by these mobile users on the various shopping sites, have significantly increased in volume in just a few short years, and are now beginning to outpace traditional desktop computer shopping.

It’s also no surprise that the increase in this shopping corresponds with when these devices became popular, and became …

Steps To Optimize Facebook Nearby For Local Mobile Users

how to take advantage of Facebook Nearby for localNot too long ago there was an update by Facebook for Business specific for local businesses owners and mobile users, which they referred to as Facebook Nearby.

Facebook Nearby is a mobile check-in service for smartphone users, making it possible for all mobile devices which runs on either Apple’s iOS or Google’s Android, to find local business information and locations, along with unbiased reviews and ratings directly on Facebook, where the users had to previously use a search engine for.

This is obviously to counteract with what Google+ Plus recently …

How To Take Advantage Of Location Based Mobile Marketing

someone who is shopping on their smartphoneRegardless of what type of mobile device that’s being used, the numbers are staggering and on the increase when it comes to consumers who are now browsing the Web, this usually on their smartphones. This occurs when they’re out of their homes.

They could be at their office, sipping a latte, walking somewhere on the city streets, while they’re continuously searching and browsing for local businesses, services, or coupons on the Internet.

Not only do these consumers use their smartphones to locate businesses, they’re also using them while they’re directly …